Privacy Policy

Privacy Statement

SVM Global Limited (SVM) is committed to protecting your privacy and developing technology that gives you the most powerful and safe online experience. This Privacy Statement applies to the SVM Corporate website (the “Site”). SVM hosts and manages the SVM Corporate Site.

For the purpose of the GDPR regulations 2016, SVM is the data controller, therefore, all responsibility for determining the use of the data lies with SVM.  This Privacy Statement explains how SVM uses any personal information SVM collects about you when you use this Site.    

What information do we collect about you?

We process information about you when you register on the Site or place an order for gift cards or eGifts.   Information gathered is personal data which is required to process orders and manage your account. 

Site usage information is collected using cookies.  Please see our cookie policy for more information on how cookies are used on the Site.

Collection of your personal information

SVM collects personally identifiable information, such as your e-mail address, name, home or work address, telephone number and payment details. SVM also collects anonymous demographic information, which is not unique to you, such as your, age, gender, preferences, interests and favourites.

There is information about your computer hardware and software that is automatically collected by SVM. This information can include: your IP address, browser type, domain names, access times and referring website addresses.

How will we use the information about you?

We collect information about you to process your order and manage your account.  We use your information collected from the Site to personalise your repeat visits to the Site and offer customer service.  Information regarding computer hardware and software is used by SVM for the operation of the service, to maintain quality of the service, and to provide general statistics regarding use of the Site. 

Information such as name, email address and telephone number are processed through the contact us pages.  This information is captured so we can deal with your query correctly.  Enquiries are managed through a secure ticketing system accessed by the SVM Customer Care team.  Enquiries are kept for a period of 2 years + up to 1 month.  For telephone enquiries, calls may be monitored and recorded to improve our service and to prevent and detect fraud.

Do we share your information?

SVM will not share or sell to a third party, or use your information for marketing purposes without your explicit consent.   In processing your order, we may securely send to or share your details with authorised third parties to assist in the provision of the services.  These may include card payment companies to process your payment, fraud prevention agencies to carry out fraud checks and dispatch companies for delivery of orders.   Any third party used for these services must process the personal information in accordance with this Privacy Statement and as required by GDPR regulations.  All such third parties are prohibited from using your personal information except to provide these services to SVM, and they are required to maintain the confidentiality of your information.  SVM does not use or disclose sensitive personal information, such as race, religion, or political affiliations.

When and how do we use your information for marketing?

If you have opted in to receive marketing information from this Site, then we may email you from time to time with details of promotional offers, new products etc. 

How your information is stored?

SVM secures the personally identifiable information you provide on controlled and secure computer servers.  All our servers are protected from unauthorised access, use or disclosure. 

Access to your information and correction

You have the right to request a copy of the information that we hold about you. If you would like a copy of some or all of your personal information, please email or write to us at the address below. We want to make sure that your personal information is accurate and up to date. You may ask us to correct or remove information you think is inaccurate. 

Right to be forgotten

If you wish for your account to be revoked and your personal data removed, please email or write to the Data Protection Officer at the address below.  Please bear in mind that once your personal data is not available to the internal SVM team, we are unable to answer or solve customer care queries for you as no data will be accessible.   We are unable to act on right to be forgotten requests within 14 days of the date you place your order due to the Consumer Contract Regulations.  Please be aware that personal details linked to a payment are kept separately on a secure financial system for compliance to HMRC regulations for 7 years + up to 1 year.  This information is not accessible by SVM employees unless authorised for financial auditing purposes and this data is not used for order processing or customer service.

Other Websites

Please keep in mind that if you directly disclose personally identifiable information or personally sensitive data via the Site through comments on blog posts or message boards, this information may be collected and used by others. Note: SVM does not read any of your private online communications.

Our Site contains links to other websites.   SVM encourages you to review the privacy statements of websites you choose to link to from SVM so that you can understand how those websites collect, use and share your information. SVM is not responsible for the privacy statements or other content on websites outside of this Site and the SVM family of websites.

Changes to this Statement

SVM will occasionally update this Privacy Statement to reflect company and customer feedback. SVM encourages you to periodically review this Privacy Statement to be informed of how SVM is protecting your information.

How to contact us?

Please contact us if you have any questions or concerns about our Privacy Statement or information we hold about you by email to, or by post to:

F.A.O Data Protection Officer
SVM Global Limited
Action Court
Coleman Street
South Yorkshire
 S62 6EL


We’d like the chance to resolve any complaints you have; however, you also have the right to complain to the UK data protection regulator (the "ICO") about how we have used your personal data. Their website is

Their website also contains useful information about your privacy rights

Cookie Policy

The Site uses "cookies" to help you personalise your online experience. A cookie is a text file that is placed on your hard disk by a web page server. Cookies cannot be used to run programs or deliver viruses to your computer. Cookies are uniquely assigned to you and can only be read by a web server in the domain that issued the cookie to you.

One of the primary purposes of cookies is to provide a convenience feature to save you time. The purpose of a cookie is to tell the web server that you have returned to a specific page. For example, if you personalise SVM pages, or register with SVM’s Site or services, a cookie helps SVM to recall your specific information on subsequent visits. This simplifies the process of recording your personal information, such as billing addresses, shipping addresses, and so on. When you return to the same SVM Site, the information you previously provided can be retrieved, so you can easily use the SVM features that you customised.

You have the ability to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. If you choose to decline cookies, you may not be able to fully experience the interactive features of the SVM services or websites you visit.